Closing the curtain with success was Kohler Co.’s presentation at the Kitchen & Bath Industry Show (KBIS), held recently during January 19-22, 2017at the Las Vegas Convention Center.
With the launch of 19 new products, this year Kohler focuses on highlighting new products, product solutions and space solutions to customers.
Some key products launching include the Veil® One-Piece Elongated Intelligent Toilet, Composed™ Bathroom Faucets and Accessories, Artist Editions Sartorial™ Collection, Cairn® Neoroc™ Kitchen Sinks, Exhale™ Showerheads, Handshowers and Shower Accessories and Vintage Nickel finish.
In addition, other company brands represented include ANN SACKS, KALLISTA, Robern and KOHLER Power. As much as KBIS is focused on driving sales, it also about building the brand and delivering a great experience to attendees.
Attendees are able to truly personalize their KBIS experience with access to the latest information on exhibitions, conferences, special events and floor plans at their fingertips thanks to the KBIS mobile app, sponsored by Kohler.
A social media campaign encourages visitors to share their KBIS experience via Twitter, Pinterest and Instagram using #KohlerIdeas with their tagged photos. Attendees following @Kohler on Twitter and Instagram will also learn about special giveaways and product launches, view live coverage of The Best of KBIS and Design Bites, and see in-booth demos from celebrity guests Genevieve Gorder (host of “Genevieve’s Renovation” on HGTV), Ed Del Grande (Master Plumber/Contractor) and Bridget Lancaster (executive food editor for New Media, Television and Radio at America’s Test Kitchen.